Global telecom is a fast-paced market. Today it is characterized by two major factors: frequent merges among the industry leaders and rapid technology development.
New services, new hardware, new products and new markets. Things seemed impossible yesterday become today’s routine, and our life is unimaginable without cell phones or GPS navigators.
Despite the global crisis, the industry is still growing. Moreover, striving to save time and money, we start using new services. For example, video conferencing has become a cheaper alternative to common meetings and workshops.
The mobile product market is distinguished by:
- low entry barriers which attracted hundreds and even thousands of players to the market during its first years; and
- high competition as a result. So the developers constantly have to come up with new solutions.
Therefore, the specifics of mobile telecom industry set strict framework for localization of software and technical and promo materials. During the localization a number of problems emerge, including:
- tough timeframe of one and a half to two months;
- continuous flow of changes and updates by the client as localization starts before the final version is ready; and
- introduction of new terms brought about by rapid technology development.
With many years of experience in the industry, our staff quickly resolves most of the issues, ensures invariably high quality of jobs done and delivers projects in timely manner.
Our broad experience with languages of Southeast Asia and Africa allows for taking complex translation/localization projects for these regions.